
I can turn your AI-generated words into clear, credible, human-centred copy.
Every word matters when getting your message across.
Sharper, stronger and smarter copy turns a dull website into a sales goldmine, or an unhappy workforce into a valued, motivated group.
I talk like a human to humans. I don’t hide behind jargon or AI.
As a Brisbane-based copywriter with two decades’ of communications experience, I create clear, engaging and search-friendly content that sounds genuine because it is.
Whether you need website copywriting, short-form video scripts, content writing or help editing and refining your message, I’ll shape your ideas into words that connect with the right people and support your business goals.
With 20 years’ experience in communications and digital marketing and a background in journalism, I know just how important words are.
I offer a range of services that can help your business become smarter and stronger.
I will give you the time and care that you and your business deserve.
Content marketing is more than just a few blogs and a couple of social posts. It needs to have a full strategy behind it to succeed.
By adding a strategic angle to your content campaign, you’ll be able to dive deep into the needs of your audience and ensure your content is all working seamlessly together to achieve the same marketing goals.
Whether you’re writing a novel, a corporate report or a blog post, it is always so crucial to get a second opinion on your work.
Through the editing process, I will read through what you’ve written and make changes to match your audience and intention with the document.
I’ll correct all grammar and punctuation, identifying any areas that don’t fit or need to be added. I’ll always give advice if needed on things that you might want to include/exclude, but this will not be a complete rewrite.
Proofreading is a final check over documents to check for grammar, punctuation and misspelt words. This is really just a final overview of a completed document that has already been edited.
We all send emails, but how many do we actually read? Make yours stand out in a crowded inbox with effective, attention-grabbing copy to help you achieve your goals.
Email is one of the best channels to use to build an authentic connection with your audience. Make it count with smart, engaging and value-filled communications that are just itching to be read.
I’ll develop a good understanding of your audience and goals, before crafting engaging and original copy, clear and captivating subject lines and calls to action that just need to be clicked.
Short-form video isn’t a trend anymore. It’s the default way people discover, evaluate, and trust brands in 2026.
Your audience scrolls fast, skips faster, and decides in seconds whether you’re worth their attention.
I specialise in writing short-form video scripts that are built to stop the scroll, hold attention, and drive action.
Content is king and your website is one of your most valuable assets.
I write personable and SEO-driven copy that makes complex messages crystal clear. With the right SEO copy, you’ll build trust with your customers and more confidence in your services. Connection builds trust and as part of my process, we’ll talk through how we can bring the customer on the journey and convert those numbers.

Northern Fox Copywriting began with a simple idea: every business has a story worth telling – it just needs the right voice.
I’m Rich – a communicator who loves turning messy ideas into messages that actually make sense.
I’m a northern Englishman living in Brisbane’s northside with the surname Fox, and I’m here to help you find that voice.
I’ve been a journalist, an editor and I’ve shaped the messages of many high profile people, including political leaders, CEOs and Vice-Chancellors. I’ve worked across marketing, brand strategy and political communications for multinational resources companies, government departments and political parties.
I know what people need to hear and how to say it clearly.